The average reader is a teenager who is interested in fashion, music and socializing. They are all females aged 14 and over, and still in education. They would be group E readers therefore they would not get much income, as they may get a certain amount of money each week from their parents or guardian. They are most interested in the latest gossip and what new trends are in that season. They would shop on the high street and would also shop online as they spend about 1-2 hours on the internet a day.
She is most interested in listening to R ‘n’ B music, however she would most likely to listen to music on free websites such as YouTube as she would only spend around £5 a month on music. She has up to date technology at home and would most likely to use the Internet for socializing on websites such as Face-Book, Msn Messenger and Twitter.
Fashion and up to date trends play a big part in their lives. They roughly spend between £50 and £100 a month on clothing and keeping up with the fashion trends. However they would mostly go shopping on the high street as they are group E readers and rely on money per week from their parents or guardian.
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